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Certification Body: Aegis School of Data Science
Location: Online
Type: Certificate course
Coordinator: Ritin Joshi
Language: English
Course fee: 0 USD
GST: 18%
Total course fee: 0 USD
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Course Details

               Business analytics (BA) refers to the skills, technologies, practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods. In contrast, business intelligence traditionally focuses on using a consistent set of metrics to both measure past performance and guide business planning, which is also based on data and statistical methods. Business analytics makes extensive use of data, statistical and quantitative analysis, explanatory and predictive modeling, and fact-based management to drive decision making. It is therefore closely related to management science. Analytics may be used as input for human decisions or may drive fully automated decisions. Business intelligence is querying, reporting, online analytical processing (OLAP), and "alerts."

Session 1

  • Background
  • Business Analytics Overview
  • Data-Driven Decision Making
  • Assignment 1

Session 2

  • Business Metrics & KPIs
  • Measurements & Data
  • Assignment 2
  • Intermediate Test

Session 3

  • Patterns and Correlation
  • Visualization & Reporting
  • Assignment 3

Session 4

  • Final Test
  • Business Analytics in Action (Real-Life Examples)

Session 5

  • Business Analytics in Action (Real-Life Examples) contd…
  • Career Options
  • Results Review
  • QA/Feedback